Here is an example of a nice tourist post-card / poster which sells the beauty and convenience of the San Francisco land scape. I notice that they show boats and a car displaying how easy it is to get around and see the sights in San Francisco, while at the same they are advertising them. Key aesthetics to this picture is the cool rolling waves of the ocean contrasting the bright white clouds in the sky. The time of day being around sunrise or sunset also helps with the bright orange light that really brings out all the colors.
Here's an example of tourism for a town called Nice. It's Nice! The poster shows a classy lady lounging on a sunny colonnade gazing at the cool, hip suburbia and blue ocean. I have no idea where Nice is exactly but looking at the picture makes me think that people who would want to vacation there and stroll around in your finest evening-wear. Again this poster has the cool blue ocean contrasted by the brilliant orange which is reflected off the surfaces to attract the viewers attention, like a city of gold. My best guess is that this place is most likely Los Angeles or something due to the palm trees and high class theme they sell to the viewers.
This poster shows the union terminal in Cleveland which advertises the train company. The building is shown in a bright heavenly light giving it the larger than life scale, which the people on the ground being extremely small. By having the tiny humans with the huge building in the background it amplifies the magnificence of the building giving it the impression that it was a holy or important landmark in Cleveland. The color scheme gives it a strange nostalgia, like you're touring Cleveland, seeing the sights, and after a long days of exploring the town of Cleveland, home of Bone Thugz-N-Harmony, you go back to the train station and take the train back home to your house to rest and get ready for a new day.
More examples of tourism posters I found:
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